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News, knowledge, and insights for the automotive industry.

VR Hits the Roadshow

The now-quaint arcade car driving simulator has reemerged with fully immersive VR technology. In the competitive expo landscape, VR stands out for its ability to create hard-to-replicate experiences. From seat vibrations to wind in your face, every detail is accounted for to blur the line between the vision and reality. Look for the New York International Auto Show to be one for the books.  

To read the story from the New York Times, click here.